The most powerful thing about a clear vision is how precisely it illuminates the things you must do today in order to achieve that powerful future. It inspires and elicits excitement while breeding the elusive employee engagement we are all seeking.
An inspired vision can be cast that both inspires and motivates a team to reach for more. This is not something an outsider can craft and design, but merely cultivate from the team. A well defined vision provides the destination from where you can craft powerful strategic initiatives and action steps to make sure it is realized. With our clients, we commit to work for as long as it takes to get them in a strong rhythm for execution of those plans and any other issues that incidentally occur.
At the end of the day though, company leadership is going to make sure all this happens or not. It doesn’t matter how powerful, comprehensive, or well-defined the processes are, success will still be contingent on the endorsement and support of your leadership. That cannot be outsourced.